Thursday, April 07, 2011

Procter and Gamble suspends advertising on Willing Willy

Just got an e-mail from Sol Liboro, Consumer Relations Manager, Procter & Gamble Distributing Phils.  It announces that P & G has suspended advertising on Willing Willie.
We would like to let you know that P&G always strives to advertise on programs that align with our values as a company and with our purpose to touch and improve life.  We routinely monitor the media in which our brands' messages appear and make advertising decisions that meet our policies and achieve our goals. As what we have mentioned in our first email, we are taking the Willing Willie case seriously and have been working closely with TV5 on the incident that happened in the said show last March 12, 2011.  We would like to inform you that we have suspended advertising on the show beginning April 7, 2011 while the incident is being reviewed and investigated by authorities.


6 comments:

Zara said...

Hi, may I re-post the email screenshot on my blog? :)

Paul Farol said...

sure, just give me a link back.

Poweesblog said...

ako din pa repost ng screenshot..

tsaka yung scandal.. hahaha.. buti na lang prepared ako sa linda blair moment sa dulo!

Zara said...

Thank you Mr. Paul. I sent a trackback to your blog, but in case you didn't receive it, here's the link to my blog post: http://musingsofanambisyosa.wordpress.com/2011/04/07/procter-gamble-suspends-advertising-on-willing-willie/

zip codes by city said...

thanks for sharing the mail.

Kenneth Tenney said...

I would not blame Proctor and gamble for this move. Willie's antics goes beyond rude and shameful. Too bad poor Filipinos are still attracted to the show because of promise of instant money and a possible way out of poverty.

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